Four countries, four very different rooms, and exactly one month from the first to the last. Between 15 September and 15 October, we took Vedran Bajer, General Manager for the Adriatic, Hungary and Baltics at Wonderful, from Google Cloud Day in Vilnius to a Startup Revolution Summit in Skopje, Forbes Hungary's corporate AI stage in Budapest and a panel at Automation Summit in Split. A keynote, a masterclass, a moderated conversation and a panel. Different audiences, different formats, one narrative, and the same ending every time: a line of people waiting to talk to him.
Vilnius: Google Cloud Day Lithuania
On 15 September, Lithuania hosted its first Google Cloud Day, at SEB Arena in Vilnius. Vedran's keynote drew a full room, and the audience stayed with him to the last minute, even with a packed agenda pulling people in every direction. It was also my first chance to spend real time with the Wonderful Baltics team in person, after months of working together over Slack.
Skopje: Startup Revolution AI Summit
Startup Revolution AI Summit ran from 1 to 4 October, with Vedran on stage on 2 and 3 October. His keynote on the Scaleup Stage gave founders a view from inside live enterprise AI deployments across the region.
The masterclass the next day stole the show. After a few sentences of introduction, Vedran handed the floor to the audience, and founders brought real questions from their own businesses. The room stayed engaged until the very end, a good reminder that the best sessions are often the ones where the speaker talks the least.
Budapest: Forbes Corporate AI Summit
On 8 October, Vedran joined the Forbes Corporate AI Summit for an on-stage conversation with Forbes Hungary journalist Péter Smejkál on agentic workflows and moving AI out of the pilot phase. A full room, a senior corporate audience, live subtitles and organization exactly at the level you expect from Forbes.
Péter Eszenyei, Wonderful's GTM lead for Hungary, was with us in the room, and the conversations that started after the session are already in good hands.
Split: Automation Summit
On 15 October, Vedran closed the month at Automation Summit in Split, on the panel "Human in the Loop to Agents in the Loop: Managing the Transition". Moderated by Antonija Bilić Arar, he shared the stage with Jelena Jurišić, CTO of Ericsson Nikola Tesla Group, and Aurora Kapo, AI Strategy Manager at HSBC. The conversation followed the move from pilots to agents running in production, and the questions that come with it: legacy systems, audit trails, who owns the agents, and who is accountable when one gets it wrong.
Why these stages mattered
Together, these four stages cover all three of Vedran's regions: the Baltics, the Adriatic and Hungary. In Vilnius, a technology audience gathered around one of the world's largest cloud platforms. In Skopje, the people building the region's next AI companies. In Budapest, the people deciding whether enterprises put AI to work. In Croatia, leaders from telecoms and global banking debating what comes after the pilot. Reaching all of them in one month, with one consistent story, is how a regional voice gets built.
That is the PR work nobody sees on stage: picking rooms that match the business goal, briefing moderators, preparing every answer to the minute, and making sure the story holds up in every format, from a 30-minute keynote to a panel where Vedran shares the floor with three other voices. Then we measure success where it actually shows up, in the conversations that continue after the session ends.
Thank you to the Google Cloud Day Lithuania team, the Startup Revolution team, Forbes Hungary and the Automation Summit team for having us. More stages coming before the year is out.
Photo credits:
Forbes Corporate AI Summit photos - Fejes Márton / Forbes Hungary, Google Cloud Days team, Automation Summit team,
and Startup Revolution Summit team.
