A Week in Belgrade | How Wonderful Mr. Bajer Conquered Every Event

I’m not sure if I mentioned it, but our Wonderful Mr. Bajer (a.k.a. Vedran) absolutely crushed Belgrade this past week. When I say "crushed," I mean it. The man was everywhere, running on sheer willpower and copious amounts of caffeine.

Here is the non-sleeping, coffee-fueled itinerary we managed to line up and execute:

On the Agenda: Lights, Camera, Action!

  • Bloomberg Adria: Industry Insights Conference

    • The Core Message: Vedran participated in the panel "From Applications to AI Assistants – What Does It Mean for the Regional IT Sector?". He emphasized the shift from using software to AI agents executing operations instead of the user. His question to companies: "Do you want to hold the candle or be an essential part of the transformation?"

    • The Power Move & The Aftermath: This panel appearance stole the show. Following his insights, the line of people waiting to introduce themselves to Mr. Bajer stretched across the hall. The networking opportunities for future collaborations that opened up were invaluable.

  • Sinergija Conference

    • The Tech Hub: Panel on "Application of New Technologies and New Markets: Buzz and Reality." Here, Vedran discussed how Wonderful uses AI agents to transform customer support in real-time. He reinforced the need for future generations to experiment and embrace change, noting that curiosity is the new core skill.

  • National Broadcast Check-In (RTS)

    • The Credibility Hit: Gave a substantial interview, detailing the strategy behind Wonderful's incredible momentum.

    • The Inside Scoop: Vedran confirmed the speed and size of their funding - $134 million raised in less than a year, putting Wonderful in the top 1-2% globally for Series A funding size. He clarified that this is not an "AI bubble" symptom, but a logical consequence of delivering measurable business value. The key? Deep localization. While Big Tech ignores the 80% of the world needing local dialect and context understanding, Wonderful's agents fill that void, ensuring autonomous problem-solving in over 80% of cases.

  • Zalet Inovacije Conference (Pre-Game)

    • The Tease: Filmed a compelling video announcement for this conference, teasing the story behind Wonderful's unprecedented growth: $134 million raised in less than 11 months—a tempo almost unheard of in the startup world.

    • The Deep Dive: Recorded a full podcast for Zalet Inovacije, promising to reveal the secret behind this miraculous growth and why the Adria region is key to the global AI puzzle.

The Foundation - Preparation is Everything

What people see is the polished performance, the articulate panelist, and the insightful media guest. What they don't see is the meticulous preparation behind every single word. Every panel answer, every media appearance, and every specific example he delivered was carefully crafted and prepared. This is where PR truly shines.

The Unofficial KPIs

  • Key Paradigm Shift Delivered: AI agents operating instead of the user.

  • New Collaboration Opportunities: Countless (especially after Bloomberg).

  • Coffees Consumed: I estimate the number of espressos alone could power a small village.

  • Sleep: Optional, apparently. (Concerned but seriously impressed.)

Working with Mr. Bajer is truly Wonderful, and PB is proud to handle the PR logistics that make this kind of week possible. Need a PR strategy that puts you everywhere? I know a guy... (and an agency).

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Our Wonderful Story | What Really Happened Behind the Scenes